Mackay marketing channels

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There is a plethora of marketing opportunities in Mackay and regional towns. From traditional media to digital platforms, the sky is the limit! In this episode of Marketing + Margaritas, Jade shares her mega list of all the marketing channels available in Mackay and how they can successfully get your message across.

You may expect the regions to suffer in terms of marketing – wouldn’t there be more opportunity in the big cities? The efforts that traditional media channels, like radio and TV, make to uphold a sense of community and maintain a strong local connection means that they already have an engaged community – you just need to tap into it.

However, if you’re looking to grow beyond the region, digital platforms are your new best friend. As long as you have a stable internet connection and a device to upload from, the digital space is at your fingertips. Whether you opt for paid advertising or dive into organic SEO – there’s an incredible amount you can do on a huge variety of platforms.

We’ve said it before, and we’ll say it again – just give it a go. The best way to discover marketing channels is to test them out. Think about where your audience would be consuming the most content, what they’d like to see on that platform and just dive in. You might find you enjoy it – we sure do!

Tune in to episode 88 to learn about all the different marketing channels available to us in Mackay and many regional towns – spoiler, there’s a lot.